calura intense neutral perm coloring 12i 12 2 dye Launched in 2007 as part

Launched in 2007 as part of Ford's Private Blend collection

and humidity-resistant action

malleable clay to control your hair the way you want

Perfects blonde

calura intense neutral perm coloring 12i 12 2 dye Launched in 2007 as part60ML The CALURA system is formulated with an innovative exothermic technology that has been designed to maximize the penetration of the dyes and minimize damage to the hair. Each shade has been formulated to generate a specific increase in temperature in order to achieve the desired results. As a bonus, this heat allows for a deep penetration of pure organic essences and keratin. The result is an incomparable brilliant shine!