Likeable Business: Why Today's Consummers Demand Pyle and it doesn't stop until

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Likeable Business: Why Today's Consummers Demand Pyle and it doesn't stop untilYou can have a rock solid business strategy, unlimited resources, and the most talented people on staff. But only one thing is guaranteed in today's hyperconnected society: if your business isn't likeable, it will fail. Dave Kerpen knows how important it is for a business to be liked by customers, employees, stakeholders, and the general public. He wrote the book on it. His groundbreaking bestseller Likeable Social Media changed the way businesses