The alliance of art and industry / toledo designs for a modern america film Ernst von Siemens Kunststiftung

Ernst von Siemens Kunststiftung

Museum voor Moderne Kunst Arnhem

For the time

and ideologies of the twentieth century

The alliance of art and industry / toledo designs for a modern america film Ernst von Siemens KunststiftungAn exploration of the impact of the industrial designer on America. It uses Toledo, Ohio, as a paradigm of the profound shift within the corporate and social structure from manufacturing based solely on engineering to production involving design and marketing. Also explored is the role of the Toledo Museum of Art in this evolution and the role of professional design in shaping consumer products and mass taste in America. Essays and case studies by